Exporting Namibian fashion
?
Namibian fashion designer Nicole Schmidt will be showcasing her collection at this year's Paris Fashion Week.
In an interview with tjil, Schmidt said it has always been one of her life goals to be able to showcase her work at Paris Fashion Week so this opportunity is a reflection of her dreams. “As for my career this is a top-notch, world-class exposure for my brand, and for Namibia, which confirms that I can make a success of fashion designing as a career,” she said.
She launched her collection Jeaneva in 2018. She clarified that Jeaneva is her second name which is a combination of the names of her two grandmothers. “It is different and mysterious and has a combined meaning of grace and femininity.
“Jeaneva's purpose was to introduce my style of clothing to my beloved country, Namibia, as an emerging art and fashion inquisitor and to cater for women and men who value fine craftsmanship and tailoring,” said Schmidt.
She shared that she mostly makes evening wear but also enjoy designing ready-to-wear collections.
“Their timeless designs and silhouettes make them stand out. They are designed to withstand the ever-changing trends,” she said.
The designer received the news of the opportunity to participate in New York City Fashion Week, Milan Fashion Week, London Fashion week or Paris Fashion Week in January 2019, through Oxford Fashion Studio. She shared that the initial excitement weaned off when she realised the extensive cost implications of such an opportunity, on top of the fact that she have to return to Cape Town next year to complete her studies. “I was granted the valuable opportunity to meet Ilke Platt, founder of Poiyah Media. After a disconcerted sharing of this seemingly great opportunity with her, a spark was ignited by her endless optimism, fiery enthusiasm and her niche to make dreams a reality,” she said, adding that Platt immediately set in motion a chain of media events and organised a campaign to raise funds.
This initial event aims to raise N$20 000 by giving hugs at a cost of N$2 at Poiyah Media's respective activations. “Honestly, this is the first idea in the fundraising campaign, which will surely be followed by more.” The Poiyah Media and Jeaneva Instagram pages can be consulted for fundraising updates and contact can be made by emailing Schmidt at [email protected] or [email protected]
Namibian fashion designer Nicole Schmidt will be showcasing her collection at this year's Paris Fashion Week.
In an interview with tjil, Schmidt said it has always been one of her life goals to be able to showcase her work at Paris Fashion Week so this opportunity is a reflection of her dreams. “As for my career this is a top-notch, world-class exposure for my brand, and for Namibia, which confirms that I can make a success of fashion designing as a career,” she said.
She launched her collection Jeaneva in 2018. She clarified that Jeaneva is her second name which is a combination of the names of her two grandmothers. “It is different and mysterious and has a combined meaning of grace and femininity.
“Jeaneva's purpose was to introduce my style of clothing to my beloved country, Namibia, as an emerging art and fashion inquisitor and to cater for women and men who value fine craftsmanship and tailoring,” said Schmidt.
She shared that she mostly makes evening wear but also enjoy designing ready-to-wear collections.
“Their timeless designs and silhouettes make them stand out. They are designed to withstand the ever-changing trends,” she said.
The designer received the news of the opportunity to participate in New York City Fashion Week, Milan Fashion Week, London Fashion week or Paris Fashion Week in January 2019, through Oxford Fashion Studio. She shared that the initial excitement weaned off when she realised the extensive cost implications of such an opportunity, on top of the fact that she have to return to Cape Town next year to complete her studies. “I was granted the valuable opportunity to meet Ilke Platt, founder of Poiyah Media. After a disconcerted sharing of this seemingly great opportunity with her, a spark was ignited by her endless optimism, fiery enthusiasm and her niche to make dreams a reality,” she said, adding that Platt immediately set in motion a chain of media events and organised a campaign to raise funds.
This initial event aims to raise N$20 000 by giving hugs at a cost of N$2 at Poiyah Media's respective activations. “Honestly, this is the first idea in the fundraising campaign, which will surely be followed by more.” The Poiyah Media and Jeaneva Instagram pages can be consulted for fundraising updates and contact can be made by emailing Schmidt at [email protected] or [email protected]
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